Project plan discussion · October 29, 2026

DRGrader × Mailed It!

What the Mailed It! upgrade could look like, and how we build it together.

Ashley Budd
Day Kibilds
Lynne Wester
Amaan Badruddin

Agenda

  • Three ideas for the upgrade
  • Subject line grading
  • Email grading
  • Solicitation grading
  • What we'd like from you
  • Open questions
DRGrader × Mailed It!Use ← → to move between slides
The big picture Proposal

Three ideas for the Mailed It! upgrade

Idea 1

Subject Line Grading

Decides whether anything else gets read.
  • Grade and fixes for subject and preview text
  • Phone inbox preview
  • Compare options side by side
  • Good / better / best rewrites
Slides 3 and 4
Idea 2

Email Grading

Gets the email read, understood and acted on.
  • Format and scannability check
  • Focus check: one purpose, one click
  • Good / better / best rewrites
  • Sequence evaluations
Slides 5 and 6
Idea 3

Solicitation Grading

Makes the ask clear, credible and well timed.
  • Ask clarity: what, why, why now
  • Trust triangle: logic, authenticity, empathy
  • Ready-to-ask check
  • Suggested rewrite of the ask
Slides 7 and 8
DRGrader × Mailed It!

Grade the subject line before it goes out

Try it: pick a sample, click Run Full Analysis, then hover a highlight. Open Inbox Preview and Make It Better from the bar at the bottom.

For discussionWhich checks matter most, and how strict each grade should be.
For demonstration purposes only
DRGrader × Mailed It!

Compare options side by side

Try it: pick a set, run it, then edit any option. The ranking updates as you type.

For discussionWhat breaks a tie, and whether the winner should also get a rewrite.
For demonstration purposes only
DRGrader × Mailed It!

Grade the whole email, then fix it

Try it: run a sample and hover the highlights. Then open Format & Focus, try Good, Better and Best, and click Use & Re-score.

For discussionWhen an email has ten problems, which two or three lead.
For demonstration purposes only
DRGrader × Mailed It!

Check a whole series, not one email

Try it: pick a series and run it. Reorder or add emails, then apply the suggested order and re-score.

For discussionYour rules for spacing asks, stories and thank-yous.
For demonstration purposes only
DRGrader × Mailed It!

Make the ask clear and credible

Try it: run the institutional ask. Open Ask Clarity and Trust Triangle, then Use & Re-score the Best version.

For discussionHow the trust triangle is scored, and what counts as a clear ask.
For demonstration purposes only
DRGrader × Mailed It!

Check readiness before you ask

Try it: pick an audience, answer four questions and run the check. Then see what to send first.

For discussionThe readiness questions that matter most.
For demonstration purposes only
DRGrader × Mailed It!
What we'd like from you

Three things that power all of it

1
The Mailed It! bookAs a PDF, EPUB or TXT file
2
Related contentWebinars, transcripts, blog posts and your Mailed It! GPT instructions
3
Good vs. better vs. best rewritesAs many examples as you can share: subject lines, emails and appeals

Rough is fine. Text we can copy from works best.

DRGrader × Mailed It!
For discussion

Open questions · ★ the ones we'd most like to settle today

Product

  1. ★ Which idea ships first: subject lines, emails, solicitations, or all three?
  2. Subject lines: score only, suggest rewrites, or both?
  3. When an email has ten problems, which two or three lead?
  4. Should feedback change by email type or audience?

Content

  1. ★ What can you share first?
  2. What guidance do you have on sequences and solicitations beyond the book?
  3. How often will the knowledge base change, and how do updates reach us?

Commercial

  1. ★ Packaging: a standalone upgrade tier with its own Emails tab. What it includes and its price are still open.
  2. Your Mailed It! GPT: keep it, retire it, or point it to DRGrader? A promo or a free slice for its users?
  3. Who drafts the formal license agreement?

Working together

  1. ★ Who is the day-to-day contact on each side?
  2. What check-in rhythm works while we build?
  3. Cross-promotion: which channels, and which launch moments?
DRGrader × Mailed It!

Questions and discussion

DRGrader × Mailed It!